Face the Facts - Experts in the culture of beauty

experts in the culture of beauty
The British association of beauty therapy and cosmetology Cosmetic Executive Women Beauty guild

Eryca

Profile

Eryca Freemantle is the Managing director of Face the Facts, a Make up School established in 2003. She is not just a make up artist; she is a successful business woman in her own right. A major car accident over 25 years ago left Eryca with hair loss, with visible scarring to the right side of her face and near amputation of her leg left. After being told that she would probably not be able to walk again, she was determined to prove everyone wrong. Sheer motivation and determination enable her to fight the fight every single day of her life. She refused to be beaten. She was told that her dream of becoming a model would be longer. This motivated her to learn about corrective make up techniques and applications to camouflage facial blemishes and scarring. Accepting she could not pursue modeling, she decided to become a make up artist.

She has been teaching make up artistry for over 20 years. She qualified as a Make up Artist at Complexion School of Make Up, based in Holborn London WC1. Eryca was taught by the world famous Ms Jenny Jordon. Eryca then went on to freelance in the industry. Greater satisfaction was achieved by teaching. Once she obtained her teaching qualification, she taught at the prestigious London College of Fashion, where she designed bespoke courses, for fashion students and students of the various different beauty therapy courses. She has become expert in this field and her enthusiasm and determination to be the best, has led her to become one of the most highly sort after make-up artist on the international beauty scene. Her mission is to continue teaching and training women world wide. Ms Freemantle often attends & participates many beauty and make up exhibitions, including The Vitality Show at Earls Court, London.

Eryca exudes confidence and strength and has been a pioneer in the beauty industry for over 20 years. Her extensive make up portfolio of advertorial, editorial and exhibition work has been featured in a variety of publications including British Vogue, Elle, Essence, The Face, I-D, Best magazine, Ms London and numerous other fashion magazines. Eryca creates innovative make up artistry that has seen her continually commissioned by the BBC, ITV, Toni & Guy, Wella, Island Records, EMI and Kodak. Her work also includes feature films, catwalk shows, photographic shoots for fashion spreads, TV commercials, music videos and most genres within the media spectrum.

When it comes to creating a natural look, her reputation for artistry and imagination has brought her an enormous amount of respect amongst some of the most talented names within the beauty industry. Celebrity clients have included Seal, Yasmin Le Bon, Whitney Houston, Mica Paris and Soul II Soul. Before long she began to attract a very exclusive clientele. It was here that Eryca was chosen to work and assist other Top makeup stylist for the Motown Pepsi Soul by the Sea Concert at the prestigious Wyndham Rose Hall Beach Hotel in Montego Bay. Here she had the honor of working with music industry legends from the Motown record stables. When she is not teaching, she often can be seen working on up and coming pop videos editorials and commercials. Her knowledge is very much respected by other makeup artist in the industry. In 2006, she decided to relaunch Face the Facts, channeling her experience into services, for the professional industry. She designed new courses; she contracted industry experts, to develop courses that would cover the entire spectrum of conventional make up. With the industry supporting her efforts, she now has courses for International and the National market. Based on this collaboration of knowledge, Face the Facts courses are accredited by BABTAC & The Guild of Professional Beauty.

Currently Face the Facts partners with other establishments, offering courses around U.K. & Internationally.

Eryca Freemantle is a member of CEW, BABTAC & The GUILD OF PROFESSIONAL BEAUTY